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Official Name
Italian Republic
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Local Names
Italia
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Region
Europe
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Subregion
Southern Europe
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Capital
Rome
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Area
301,336 kmΒ²
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Calling Code
+39
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Languages
Italian
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Currencies
Euro
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Timezones
Europe/Rome
Opportunity snapshot
Go-to-market intelPair your playbook for Italy with grounded context so campaigns, hiring, and partnerships feel native from the first touch.
- Localise messagingShow up in Italian to earn trust faster.
- Payment readinessPrice in Euro so invoices feel familiar.
- Schedule smarterUse Europe/Rome as your anchor when coordinating remote teams.
- Regional flywheelBundle expansion with nearby markets like Austria, France, San Marino.
- Voice supportSpin up a support line with the +39 country code to sound local from day one.
Plan your next steps
Use these high-intent searches to validate demand, find partners, or prep internal enablement.
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Conversation starters
Lead with this
Italy has more UNESCO World Heritage Sites than any other country in the world.
- Rome's Trevi Fountain receives an estimated β¬3,000 in coins every day.